Infotainment Solutions Pave Way For The Smart, Connected Car


Maxim and Qualcomm work to accelerate deployment of autonomous vehicles

With consumer demand for innovative features, the design of car infotainment systems to improve vehicle security, safety and the driving experience has become more complex. Carmakers face several issues and the rush is on to accelerate innovation by utilizing a variety of technology to meet consumer demand.

To offer technology for the development of high-performance automotive infotainment systems, Maxim recently announced its collaboration with Qualcomm. The company said that some of its solutions are being utilized in the Qualcomm Snapdragon 820 Automotive Platform for infotainment applications — including advanced ASIL-rated power management, USB charging, next-generation gigabit multimedia serial link (GMSL) serializer and deserializer (SerDes), remote tuner, and software-defined radio (SDR) technologies.


Maxim said that utilizing these solutions, automakers can now achieve a scalable, comprehensive development platform while also addressing needs of high-performance automotive infotainment systems.

The Snapdragon 820 Automotive Platform features custom-built 64-bit Qualcomm Kryo CPU, Qualcomm Adreno GPU, and Qualcomm Hexagon DSP. The platform is also designed to allow the infotainment system to receive software updates, allowing vehicles to be upgraded with the latest features and differentiation, as mentioned in the announcement.

“The Snapdragon 820 Automotive Platform was designed to offer automakers a solution that supports a superior and fast connected experience that consumers expect today,” said Nakul Duggal, vice president of product management, Qualcomm Technologies, Inc. “To have our solutions optimized to work with Maxim’s products is a testament to our commitment to continue offering leading solutions for our customers—both in feature-rich technologies and safety advances.”

“As the automotive industry continues to see unparalleled growth, it is more important than ever to provide a breadth of tools that can support advanced infotainment functions,” said Randall Wollschlager, vice president of the Automotive Business Unit at Maxim Integrated. “By including our leading-edge technologies in Qualcomm Technologies’ powerful automotive development platform, we are well-positioned to deliver cutting-edge features to drive the industry forward.”

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